A monthly cadence
The team works on a standing monthly rhythm, keeping priorities and follow-through moving between reviews.
Your in-market commercial team, without the payroll
The market is chosen and the roadmap is written, and then the work stalls, because there is no one on the ground to run it.
A fractional commercial team in your target market that runs the plan: the payroll, the legal setup, and the lead time stay off your books.
180+ experts 40+ countries
Christine Couvelier
GourmetPro Expert
Strategic Advisory
Steve Ross
GourmetPro Expert
Business Strategy
Hitomi Sato
GourmetPro Expert
Product Innovation
Sanjeev Srivastav
GourmetPro Expert
Commercial
Rana Shehadeh
GourmetPro Expert
Product Innovation
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Kelvin Ng
GourmetPro Expert
Commercial
Giang Duong
GourmetPro Expert
Vietnam Go-to-Market & Sales Growth Expert
Jeffrey Cheng
GourmetPro Expert
Strategic Sales
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The engagement should not die after the roadmap. Keep the team that runs it.
Who this is for
Your market does not need more analysis. It needs a named operator with the authority and continuity to run the plan.
Still choosing or validating the market? That is market entry, a scoped project that ends on a go or no-go. See market entry.
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The market is chosen and validated. The decision is made and the demand is real. What is left is running it, and that is a full-time job on the ground.
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You need execution continuity, not another deck. The plan already exists. What is missing is someone accountable for turning it into shipped work, week after week.
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The last advisor delivered the plan and moved on. The strategy handed off, no one stayed to run it, and the market lost momentum. You want the operators who execute it, not another final report.
What you get
An embedded team on a retainer, with the shape agreed before the work starts.
A named, accountable contact
One in-market operator owns the plan, reports what moved, and answers for what happens next.
A defined initial term
The engagement starts with a defined term and ends in an explicit decision to renew, adjust, or hand over.
Cadence, term, and price are set up front. See how the retainer is shaped.
What the team owns
Commercial leadership is the spine. Channel, brand, and operations sit around one accountable owner.
Who runs your market
The team is the offer. These are already-public operators from the GourmetPro network, the kind matched to your market and category when you engage:
Giang Duong
GourmetPro ExpertVietnam go-to-market and sales growth expert
Vietnam
Food and beverageGiang specializes in go-to-market strategy, sales growth, execution excellence, consumer insight, and AI-driven marketing.
Jeff Cheng
GourmetPro ExpertStrategic sales, marketing and go-to-market leader
Singapore · APAC
Food and beverageJeff is a strategic business leader expert in general management, sales, marketing, and distributor and retail management.
Alvin Sabai
GourmetPro ExpertFranchise management and strategic advisory
Singapore
Food and beverageCEO of the iFood group for 22 years, where he grew the company from a single outlet to 28 café-bakeries and restaurants, achieving consistent 15%+ yearly growth.
Anthony Harb
GourmetPro ExpertFMCG entrepreneur
Australia · New Zealand
Food, beverage, FMCGFMCG entrepreneur with 25 years launching brands into retail and foodservice; former private-label buying manager at Franklins Supermarkets.
Rob Hall
GourmetPro ExpertCommercial and market development
Japan · APAC
Food and beverage, FMCG25 years of brand and commercial work across Asian markets, including Tokyo, Singapore, and Bangkok; previously at Suntory Holdings.
Where we do this
Each market guide covers the route to retail, import mechanics, and the operators we field there.
- Japan Layered distribution where listings move through trading companies and wholesalers; relationships decide access.
- South Korea Distributor-led retail; MFDS import declarations and Korean-language labeling gate the shelf.
- Vietnam Foreign brands sell through an authorized local distributor, and over four in five retail dollars still move through traditional trade.
- United States Broker- and distributor-led retail; FDA food facility registration, foreign-supplier verification, and US Nutrition Facts labeling gate the shelf.
- United Kingdom Retail concentrates in a handful of national grocers; prepacked food sold in Great Britain must carry a UK address for the food business operator or its importer.
How the engagement is shaped
- An ongoing in-market retainer: a fractional commercial team embedded in your market, billed monthly.
- A defined initial term, so both sides commit enough runway for the work to land in the market.
- Renewal decided on delivered work, at an explicit point, rather than rolling on by default.
How retainers are scoped, staffed, and priced. See engagement shapes.
In-market team questions
Who exactly do we get, and how are they matched?
A senior in-market operator who has run commercial work in your market and category, matched to your specifics when you engage. You meet them before you commit; the fit of the person to the market is the whole point.
How is this different from recruitment or placement?
We run the market, we do not hand you a CV. The operator is accountable to you for the plan and the number, works as part of your team, and stays managed by GourmetPro. There is no headcount to hire, onboard, or carry.
What happens at the end of the term?
You reach an explicit renewal decision, taken on the work delivered. Continue the retainer, adjust its scope, or take a clean handover of the market and the relationships built in it. The decision is yours either way.
How do reporting and accountability work?
One named contact owns your market and answers for it, on a standing monthly cadence. You always know who is running the plan, what moved, and what is next.
Meet the team that will run your market
Start with a small scoped first phase, then embed the team that runs the market.
Meet the expert for your market