Unlocking China's F&B market with local experts

With more than 1.4 billion population to feed, the F&B sector in China presents huge potential, but also challenges such as complex distribution channels, strict food safety regulations, and established domestic rivals.

Entering China is not a sprint, it's a marathon. For a company to be successful here, you need to be ready to play the long game. You cannot expect to be successful immediately in 2-3 years. You need to be perseverant and disciplined. The things that were successful in your market, you will most likely need to re-adapt to the market here.

Felipe Cabrera - Market Research, Supply Chain

Projects for the Singapore market

Familiarizing international companies with the Japanese spirits and craft beer distribution system from a practitioner's point of view. The webinar shed light on the whole distribution landscape including partnership, localization, and cultural challenges.
Increasing brand awareness for an Australian avocado company in Japan utilizing social channels and influencer marketing. Detailed timelines and execution strategies were delivered with high satisfaction.
Building a new portfolio extension in Japan. The 3 key priorities were to find new distribution partners, product development and adaptation, and product launch.

Our F&B Experts For The China Market

& 50+ more

The GourmetPro network has more than 50 F&B experts based in different countries around the world, ready to help you unlock new business potential.

Market Insights

Everything about the Japanese F&B Market

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