Unlocking China's F&B market with local experts

With more than 1.4 billion population to feed, the F&B sector in China presents huge potential, but also challenges such as complex distribution channels, strict food safety regulations, and established domestic rivals.

Entering China is not a sprint, it's a marathon. For a company to be successful here, you need to be ready to play the long game. You cannot expect to be successful immediately in 2-3 years. You need to be perseverant and disciplined. The things that were successful in your market, you will most likely need to re-adapt to the market here.

Felipe Cabrera - Market Research, Supply Chain

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Our F&B Experts For The China Market

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The GourmetPro network has more than 50 F&B experts based in different countries around the world, ready to help you unlock new business potential.

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