Nestle Nespresso

The worldwide reference in portioned coffee to deliver the Ultimate Coffee experience.

Head of Retail & Business Development ・ SA 2011 ~ 2019

• Retail network development and expansion by market strategy by retaining affordable ‘terms & conditions’.
• Keep/strengthen relationships with major retailers of Lotte, Hyundai, and Shinsegae department stores and retail partners.

Head of Nespresso Business Unit ・ SA 2007 ~ 2010

• Launched the Nespresso brand in Korea.
• Implemented the business strategy of the ‘Direct to Customers’ business model by setting up a market organization