Rob is an Australian with over 25 years brand and marketing experience across Asian markets– working in cities including Tokyo, Shanghai, Sydney, Singapore & Bangkok. A key focus has been working with F&B brands to localize their brand, marketing and sales experiences throughout the region.
Rob combines a solid strategic brand/marketing background from working on the F&B brand side, with the practical marketing implementation experience from working with agencies across Asia. Rob is currently the Founder and CEO of Brand4Humans, a Sales & Marketing Consultancy that helps Ethical & Sustainable Brands expand across Asia Pacific Markets.
The business helps brands make the significant transition to managing regional and global sales growth. Brand4Humans works with many Healthy & Sustainable F&B Brands to provide everything they need to launch their products and drive sales success throughout Asia. They do this by focusing first on establishing detailed market entry planning – and then providing clients with ongoing support to create local distribution partners that drive successful local market growth.