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Experience
Samyoung Special Printing Inc.
Chief Executive Officer ・ City 2020-Present
- Manage the business restructuring and work process to deliver the company P&L
improvement
- Lead in strategic planning and implementation of the portfolio of stickers & labels to
focus on food manufacturers, home & personal care products, pharmaceutical
companies, cosmetic companies and security labels.
Unilever Korea Ltd.
Market Head Unilever Food Solutions ・ Korea 2008-2020
- Managed Unilever Food Solutions Korea with a team of 15 people and total annual
net sales of € 15 M
- Coordinated the stakeholders between Pepsi Lipton International, Unilever
International and Unilever Food Solutions
- Managed all business operations ranging from CD, Marketing, DT, pricing, forecasting,
P&L and training
- Overall management responsibility for business operation, including
Developed long-term and annual strategic business plans, portfolio
management, rolling forecast and stock management, profitability, sales
growth and distribution
- Applied global strategies into local market and established sales/marketing
and channel development
- Introduced a global Food Solutions business model into Korean market and
built the sales and marketing capability, i.e. managing, training, developing
people to deliver the goals
- Initiated the Plant Based Meat business of The Vegetarian Butcher Unilever
with Burger King
- Identified market needs and rolled out new business opportunities of the
global brands Knorr (bouillon and seasoning, sauces, soups), Hellmann's
(dressings), Carte D'or (desserts) and Lipton tea products in Korea Foodservice
market
- Set up and stabilized Unilever Food Solutions business in Korea in 2008
Nestle Professional Korea