Haute Pâtisserie

Asia Pacific Sales manager ・ Thailand 2019 - Present

PROVA SAS

Asia Pacific sales manager (PROVA gourmet) ・ Thailand 2016-2019

• Responsible for profitably growing PROVA gourmet business in Asia-Pacific
• Visit key accounts and distributors/agents in the region
• Update and maintain business plans for core countries with clear strategies for growth
• Sales training and animations to distributors, pastry school and end-users

ISTANIA

Hotels & Charity Partnerships ・ Jakarta 2014-2016

• Content Marketing: Organize, curate and manage the writing of unique content targeted to travelers midscale/upscale.
• Focus on targeted content that can generate leads and raise conversion for ISTANIA. Promoting events and causes of our charity partners through social media and blogging.

Pt. Pandurasa Kharisma

Lindt Marketing & Sales for Indonesia - Premium Confectionery ・ Jakarta 2013-2015

• Food Service: intense networking and contacts with F&B professionals in Jakarta and Bali. Building trust and good service to provide quality ingredients and products to chefs, pastry chefs, purchasing managers, hotel managers, bakers, coffee managers.
• Retail: efficient product-lining for Retail outlets (Hypermarket, Supermarket and convenient stores)
• Merchandising and Trade Marketing for Retail (Lotte Mart, KemChicks, Ranch Market, Farmer's Market, Carrefour TransRetail, Hero, FoodHall ) & FoodService (Hotels, Restaurants, Coffee Chains and Bakery Chains)
• Products: chocolate couverture, chocolate bars
• Driving the brand upward through Partnerships and Distribution selection (Krispy Kreme, 5-star Hotels, Cinema XXI)