Freelance Market Researcher

2018-Present

• Moderator for qualitative market research studies handling both traditional and creative moderation methods: Focus groups, in-depth interviews, In-home ethnographic interviews Shop along, Online forum moderating.
• Experienced in handling various projective techniques including laddering, brand personification, stereotyping, and being open to new techniques.

3Waves Japan ・ Researcher, Moderator

2011-2017

A team of experienced bilingual and bicultural consultants bringing global methodologies into the Japanese market for global brands while offering considered recommendations on localization.