Melody is an accomplished professional with a proven track record in brand management and marketing strategy across diverse industries. Currently serving as a Commercial & Marketing MBA Intern/Japan Commercial Manager at UMAMI BIOWORKS in Singapore, Melody has been instrumental in driving the company's growth and success. In this role, Melody has taken charge of UMAMI BIOWORKS' Japan commercial activities, playing a pivotal role in securing crucial investment and research and development collaborations with Japan's leading fishing company. Melody's dynamic leadership has also led to an impressive rebranding and PR campaign that gained substantial media coverage in outlets like Nikkei Japan. Prior to joining UMAMI BIOWORKS, Melody held significant roles at renowned companies. As a Brand Manager at BURGER KING JAPAN HOLDINGS, Melody orchestrated data-driven strategies that fueled sales growth and profitability even in the face of challenging pandemic conditions. This included successful product activations and menu renewals that not only increased revenue and profit but also garnered widespread media attention. Melody's tenure at REMY COINTREAU JAPAN further solidified her reputation as an innovative marketer. Her strategic prowess and creative thinking were evident in the management of key portfolio brands, where she orchestrated groundbreaking activations and initiatives. Notably, Melody's leadership during the pandemic, such as the open-air whisky bar pop-up, showcased her ability to adapt and thrive in dynamic environments.